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Maria Valéria Pereira and Maria Rogéria Pereira

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Quick answer — what is Maria Valéria Pereira and Maria Rogéria Pereira?

Maria Valéria and Maria Rogéria Pereira are the sisters behind Fazenda Irmãs Pereira, a notable coffee estate located in Carmo de Minas, Brazil. They are recognized for their commitment to high-quality specialty coffee production, utilizing meticulous processing methods like pulped natural to achieve distinct flavor profiles characterized by chocolate and hazelnut notes.

The real story

Fazenda Irmãs Pereira is a prominent coffee estate situated in Carmo de Minas, a region in Brazil renowned for its high-quality specialty coffee production. The farm is owned and operated by sisters Maria Valéria and Maria Rogéria Pereira, who inherited the estate from their father. Since taking over the management of the property, the sisters have focused on enhancing the farm's productivity and the quality of their output, earning a reputation for excellence among specialty coffee roasters globally.

The estate spans approximately 90 acres and benefits from the favorable microclimate and topography of the Carmo de Minas region. The sisters have demonstrated a proactive approach to farm management, including the implementation of structured pruning schedules designed to optimize tree health and crop yields. This dedication to agricultural precision is a hallmark of their operation, ensuring that the coffee produced meets the rigorous standards required for the specialty market.

In terms of processing, the sisters are known for utilizing the pulped natural method. This technique involves removing the skin of the coffee cherry while leaving a portion of the mucilage attached to the seed before it is dried in the sun. This process is instrumental in developing the specific sensory characteristics associated with their coffee, which frequently features syrupy body and notes of cocoa, hazelnuts, toffee, and almond.

The quality of the coffee produced at Fazenda Irmãs Pereira has led to long-standing relationships with international specialty roasters. These roasters often visit the farm to observe the harvest and discuss agricultural practices, highlighting the transparency and collaborative nature of the sisters' business model. Such partnerships underscore the farm's status as a reliable producer of high-grade Brazilian coffee.

While the farm is deeply rooted in traditional Brazilian coffee culture, the sisters' management style reflects a modern commitment to continuous improvement. By focusing on both the technical aspects of cultivation and the nuances of post-harvest processing, they have successfully maintained the estate's legacy while adapting to the evolving demands of the global specialty coffee industry.

The story of Maria Valéria and Maria Rogéria Pereira serves as an example of the impact of dedicated estate management on coffee quality. Their work at Fazenda Irmãs Pereira continues to be a point of interest for those tracking the development of specialty coffee in Brazil, representing a blend of inherited expertise and a forward-looking approach to agricultural excellence.

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