Claudia Abril and Max Pérez

Claudia Abril and Max Pérez are central figures in the contemporary Guatemalan specialty coffee landscape, best known for establishing Finca La Hermosa in the Acatenango Valley. Max Pérez, who comes from a multi-generational coffee-farming family with roots in Huehuetenango, initially pursued a career in law before returning to his agricultural heritage. In 2010, he and his wife, Claudia, founded Finca La Hermosa with the goal of creating a more sustainable and equitable coffee production model, effectively transitioning from their professional backgrounds to full-time coffee cultivation.

The farm is situated on the fertile volcanic slopes of the Acatenango volcano, an environment that provides the high elevation and mineral-rich soil necessary for high-quality Arabica production. The couple transformed what was once an abandoned property into a thriving coffee hub. Their work extends beyond their own farm, as they were instrumental in founding the La Hermosa Cooperative, which serves as a community-focused organization for small-scale producers in the region, emphasizing organic farming and collective infrastructure.

Finca La Hermosa is noted for its diverse range of coffee varieties, including Bourbon, Catuai, Caturra, Gesha, and Pache. The farm operates at high altitudes, typically between 1,900 and 2,100 meters above sea level, which contributes to the complex flavor profiles often associated with their harvests. These coffees are frequently processed using the washed method, resulting in clean, bright profiles often characterized by notes of chocolate, citrus, and spices.

In practice, the couple’s approach is defined by a commitment to regenerative agriculture and transparency. By prioritizing organic practices and community-focused development, they have created a model that seeks to protect the local environment while ensuring economic viability for the farmers involved in their cooperative. This focus on stewardship has made them a significant partner for specialty roasters who prioritize direct trade and sustainable sourcing.

For the roaster and the consumer, the work of Claudia and Max represents the intersection of traditional farming knowledge and modern specialty standards. Their ability to maintain high quality while managing a cooperative structure highlights the importance of producer-led initiatives in the specialty coffee supply chain. Their coffee is frequently cited for its consistency and distinct regional character, reflecting the unique microclimate of the Acatenango Valley.

Today, the story of Claudia Abril and Max Pérez stands as a testament to the impact of vision-driven farming. By moving away from conventional models and focusing on community-based, organic production, they have helped elevate the profile of Acatenango coffee on the global stage. Their ongoing efforts continue to influence how small-scale producers in Guatemala approach both the technical aspects of coffee processing and the broader challenges of environmental and economic sustainability.