US Brand Directory
Oklahoma City, Oklahoma · Specialty Coffee Brand Deep Dive
Clarity Coffee
Ownership unverifiedRoasts its own coffeeSourcing: Limited public info
Visit Clarity Coffee's site Clarity Coffee is an Oklahoma City-based specialty coffee roaster and retailer dedicated to sustainable practices and intentional hospitality. They operate multiple cafe locations and a dedicated roastery, utilizing smokeless electric roasting technology to minimize their environmental impact. The company focuses exclusively on single-origin coffees to provide a transparent and high-quality experience for their customers.
Ownership
Clarity Coffee is an independent, family-owned business founded by Steve and Chelsea Willingham.
Founded
2015
Roasting
Roasts its own coffee.
What it's known for
Clarity Coffee is known for its commitment to high-quality, single-origin coffee, sustainable roasting practices using smokeless electric roasters, and a focus on hospitality and coffee education.
Sourcing countries
Guatemala
Farm-level sourcing
The brand emphasizes that all their offerings are single-origin and explicitly states they do not use blends. While they prioritize sustainability and connection to origins, they do not consistently publish specific farm or producer names for their current retail offerings on their website.
Sources used in this deep dive
Research disclosure — this profile was compiled from public online sources on 2026-10-01. It is not a review: we have not tasted this brand's coffee. Ownership, roasting and sourcing claims belong to the brand and its published materials. While the brand emphasizes single-origin sourcing, specific farm or producer names for their current coffee lineup are not publicly listed on their website.