Just Love Coffee & Cafe is diversifying its development strategy to include nontraditional formats such as drive-thrus and outdoor food courts to accelerate nationwide growth. The brand continues to emphasize its 'people-first' hospitality model as a key competitive advantage while scaling its operations.
Just Love Coffee
Just Love Coffee was founded in 2009 by Rob Webb, who began the business as an online roastery to help families fund the costs of adoption. The company roasts its specialty coffee in Murfreesboro, Tennessee, where it also operates its original cafe location. The brand is documented for its mission-driven business model that supports charitable causes and its unique cafe menu featuring waffle-ironed food items. It has been recognized as a three-time finalist for Roaster of the Year by Roast Magazine.
Just Love Coffee is owned by Just Love Enterprises, LLC
Just Love Coffee is an independent, family-founded company that began as a small roaster and has since expanded into a national franchise model.
Ultimate owner: a mid-size coffee group
Ownership is disclosed when documented. Corporate parents can shape sourcing and independence claims. Public sources were researched as of 2026-11-06.
See every brand in this owner's portfolio →- — Supernova Coffee Blend
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- — Bener Meriah Sumatra
Recent news and media coverage about Just Love Coffee, as documented by outside outlets. We link to the original reporting and do not rewrite or endorse it.
As the franchise approaches 60 units, Just Love Coffee is expanding its growth strategy beyond traditional brick-and-mortar locations to include drive-thru-only cafes, airport kiosks, and mall locations. The brand is also implementing a new core menu, 'Just Love 2.0,' to ensure operational consistency across its expanding footprint.
Brandon and Anna Breland have taken over ownership of the Just Love Coffee location in Spring Hill, Tennessee. The transition highlights the brand's model of locally owned and operated cafes within the larger franchise system.
- https://justlovecoffee.com/
- https://shop.justlovecoffee.com/
- https://visittuscaloosa.com/listing/just-love-coffee
- https://www.restfinance.com/app/pdf/fdd/Just-Love-2024.pdf
- https://trademarks.justia.com/877/89/just-love-coffee-87789904.html
- https://franchise.justlovecoffee.com/coffee-franchise-about-us/
- https://www.restfinance.com/app/pdf/fdd/Just-Love-Coffee-2025.pdf
- https://shop.justlovecoffee.com/pages/our-story-jlc
- https://www.justlovecoffee.com/our-story/history
- https://www.justlovecoffee.com/about
- https://www.dnj.com/story/news/2022/02/20/getting-know-just-love-coffee-cafe-murfreesboro/6800615001
- https://shop.justlovecoffee.com/collections/subscriptions