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Jacksonville, Florida, Florida · Specialty Coffee Brand Deep Dive

Pura Bean Coffee Company

Editorial sacred-geometry artwork for Pura Bean Coffee Company; not a documentary photograph
IndependentRoasts its own coffeeSourcing: Origin / region level
TagsPura Bean Coffee CompanyFlorida coffee roastersCosta RicaEthiopiaIndonesiaIndependentOrigin / region levelRoasts in-house
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Pura Bean Coffee Company began as a home-roasting hobby in 2011 when founder Chris Diedrich started experimenting with a popcorn popper after being inspired by coffee culture in Costa Rica. The company now operates a professional roasting operation in the back of its Jacksonville, Florida, coffee shop, where it processes single-origin beans and signature blends using a drum roaster. The brand is documented for its community-focused business model, which includes wholesale distribution and a mobile coffee truck service utilizing a signature 1979 orange Volkswagen bus. Beyond its local retail presence, the company has expanded its operations to include a location at the Jacksonville International Airport.

Ownership
Pura Bean Coffee Company is an independent, family-owned business founded by Chris Diedrich.
Founded
2014
Roasting
Reported to roast in-house.
What it's known for
The brand is known for its community presence in Jacksonville, its signature orange 1979 VW bus used for local deliveries, and its small-batch, artisan roasting approach.
Sourcing countries
Costa Rica · Ethiopia · Indonesia
Farm-level sourcing
The brand sources green coffee through importers like Olam and Royal New York. They offer both single-origin coffees and signature blends, focusing on sustainable and eco-friendly farm practices, but do not typically publish specific farm or producer names for their offerings.
Notable coffees
  • — Bourbon Street
  • — Los Volcanes
  • — Mojo
  • — Tico Time
In the news

Recent news and media coverage about Pura Bean Coffee Company, as documented by outside outlets. We link to the original reporting and do not rewrite or endorse it.

2026-09-08 · Jax Daily Record
Pura Bean OK'd for build-out at Concourse B

The city of Jacksonville issued a construction permit for a 1,496-square-foot Pura Bean Coffee Co. space in the new Concourse B at Jacksonville International Airport. The project, valued at $600,000, is part of a larger airport expansion expected to open in early 2027.

2026-09-08 · Jax Daily Record
Pura Bean, Salt & Tide OK'd for build-out at Concourse B

The city of Jacksonville issued a permit for the build-out of a 1,496-square-foot Pura Bean Coffee Co. location within the new Concourse B at Jacksonville International Airport. The project, which represents a significant expansion for the local roaster, is part of a broader development of the airport's new six-gate concourse.

2026-08-06 · Jax Daily Record
Airport adding coffee, seafood in new Concourse B

Pura Bean Coffee Co. is set to open a new location at Jacksonville International Airport as part of the Concourse B expansion. The company plans to partner with local bakery Village Bread and Bagel to offer an expanded menu of coffee and baked goods to travelers.

2026-07-30 · What Now Jacksonville
Pura Bean Coffee Co. Plans New Jacksonville Airport Location

Pura Bean Coffee Co. has been confirmed as a future tenant for the new Concourse B at Jacksonville International Airport. The expansion marks a notable move for the Jacksonville-based roaster into the high-traffic travel retail sector.

Sources used in this deep dive
Research disclosure — this profile was compiled from public online sources on 2026-10-18. This company overview is not a tasting review. Original tasting reviews are labeled separately when they exist. Ownership, roasting and sourcing details are attributed to documented sources. While the brand mentions sourcing from sustainable farms, I could not verify specific farm names or direct-trade relationships for their current single-origin offerings.

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