US Brand Directory
Albuquerque, New Mexico · Specialty Coffee Brand Deep Dive
Red Rock Roasters
IndependentRoasts its own coffeeSourcing: Limited public info
Visit Red Rock Roasters's site Red Rock Roasters is a veteran Albuquerque-based coffee company that has been roasting specialty beans by hand for over three decades. They focus on providing high-quality, responsibly sourced coffee to both wholesale partners and direct-to-consumer customers. The company is noted for its educational approach to coffee and its historical role in advancing Fair Trade and Organic standards within the New Mexico market.
Ownership
Red Rock Roasters is an independent, family-owned business founded by the Langer family in Corrales, New Mexico.
Founded
1993
Roasting
Roasts its own coffee.
What it's known for
Red Rock Roasters is known for being a long-standing pillar of the New Mexico specialty coffee scene, recognized for its commitment to Fair Trade and Organic certifications and its high-scoring, award-winning roasting program.
Farm-level sourcing
The brand sources its green coffee primarily through long-term relationships with importers rather than direct-trade farm partnerships. While they offer a variety of single-origin and blended coffees, they do not consistently publish specific farm or producer names on their website.
Sources used in this deep dive
Research disclosure — this profile was compiled from public online sources on 2026-09-28. It is not a review: we have not tasted this brand's coffee. Ownership, roasting and sourcing claims belong to the brand and its published materials. While the brand mentions sourcing from tropical regions globally, they do not provide a specific, current list of sourcing countries or individual farm names on their public-facing website.