US Brand Directory
Las Vegas, Nevada · Specialty Coffee Brand Deep Dive
Vesta Coffee Roasters
IndependentRoasts its own coffeeSourcing: Farm & producer level
TagsVesta Coffee RoastersCosta RicaMexicoKenyaThailandIndependentFarm & producer levelRoasts in-house
Visit Vesta Coffee Roasters's site Vesta Coffee Roasters is a Las Vegas-based specialty coffee roaster and café operator that emphasizes direct trade and sustainable sourcing. Beyond their coffee program, they operate a significant in-house bakery producing scratch-made food and pastries. The company is recognized for its commitment to quality, precision roasting, and maintaining transparent relationships with coffee producers.
Ownership
Vesta Coffee Roasters is an independent, family-founded business established by Jerad Jay.
Founded
2015
Roasting
Roasts its own coffee.
What it's known for
Vesta is known for its high-quality specialty coffee, direct trade relationships with farmers, and its robust in-house bakery program that features scratch-made food.
Sourcing countries
Costa Rica · Mexico · Kenya · Thailand
Farm-level sourcing
The brand sources approximately 90% of its coffee directly from farmers and cooperatives, while utilizing trusted export partners for the remainder. They explicitly name the farmers and producers behind their single-origin offerings, such as Javier Solis and Elías & Shady Bayter. Their sourcing philosophy emphasizes terroir, processing methods, and long-term relationships with origin partners.
Notable coffees
- — Goose Bumps Espresso Blend
- — Goddess Blend
- — Monte Alban - Oaxaca
- — La Flor, Cultured Natural - Elías & Shady Bayter
- — Wush Wush + Papayo, Anaerobic Natural - Elías & Shady Bayter
- — Kamwangi - Kenya
Sources used in this deep dive
Research disclosure — this profile was compiled from public online sources on 2026-09-28. It is not a review: we have not tasted this brand's coffee. Ownership, roasting and sourcing claims belong to the brand and its published materials. While the brand lists specific farmers for many of its current offerings, I could not verify the exact total number of countries they source from beyond those explicitly named in their current product catalog and public coverage.