Humdinger
Limu, Ethiopia · Fully washed
This light roast features bright, fruity, and floral flavors with notes of citrus, tangerine, and honey.
Original roaster or listing source US Brand Directory
Madison, Wisconsin · Specialty Coffee Brand Deep Dive
Just Coffee Cooperative
IndependentRoasts its own coffeeSourcing: Origin / region level
TagsJust Coffee CooperativeWisconsin coffee roastersMexicoNicaraguaDR CongoIndonesiaGuatemalaIndependentOrigin / region levelRoasts in-house
Visit Just Coffee Cooperative's site Just Coffee Cooperative is a Madison-based, worker-owned roaster dedicated to social and economic justice within the coffee industry. By sourcing exclusively from grower cooperatives and operating with a transparent, equitable business model, they aim to use coffee as a vehicle for positive global transformation. The company is a certified B Corp that emphasizes environmental sustainability and fair compensation for farmers.
Ownership
Just Coffee Cooperative is an independent, worker-owned cooperative. It originally began as an LLC in 2001 and reorganized as a worker cooperative in 2006.
Founded
2001
Roasting
Reported to roast in-house.
What it's known for
The brand is known for its commitment to social justice, fair-trade practices, and its model of worker ownership. It is recognized for prioritizing equitable wealth distribution along the supply chain and maintaining high transparency standards.
Sourcing countries
Mexico · Nicaragua · Democratic Republic of Congo · Indonesia · Guatemala
Farm-level sourcing
The brand sources exclusively from small-scale grower cooperatives rather than individual farms. They prioritize long-term relationships with these cooperatives and import through a cooperative importer, Cooperative Coffees, to ensure supply chain transparency. While they highlight specific partner cooperatives, they do not typically publish individual farm or farmer names for their coffee offerings.
Notable coffees
- — Dias Del Sol
- — Cold Brew Blend
- — ¡Arriba! Breakfast Blend
- — Decaf Light
Documented coffee offerings
Coffees researched from Just Coffee Cooperative
These are examples recorded during editorial research. They are not a live product feed. The coffee, lot, price, and availability may have changed. We have not necessarily brewed these coffees ourselves.
Revolution Roast
Specific tasting notes are not provided for this roast.
Original roaster or listing sourceWake the Flock Up
Specific tasting notes are not provided for this roast.
Original roaster or listing source¡Arriba! Breakfast Blend
Specific tasting notes are not provided for this roast.
Original roaster or listing sourceSoul Shaker
Specific tasting notes are not provided for this roast.
Original roaster or listing sourceExternal customer, cafe, marketplace, and class ratings are not comparable measures of the quality of an individual coffee. We do not convert them into original tasting scores or brand-wide star ratings. Our independent reviews are published separately after a coffee has actually been brewed and evaluated.
Verify original product sources
Retailer information: Just Coffee Cooperative
Documented physical retailers
Historical source note (not live inventory): Carries the brand's coffee in Madison, Wisconsin.
Physical
Historical source note (not live inventory): Stocks Just Coffee Cooperative products as a local vendor.
Physical
Documented online sources
Historical source note (not live inventory): The brand's official website offers their full range of coffee roasts and subscriptions with shipping to the lower 48 states.
Website
I was able to verify the brand's own online store and two specific physical retail partners, Willy Street Co-op and Outpost Natural Foods, through the brand's wholesale page and the retailers' own websites; however, while the brand mentions availability in natural food markets nationwide, no other specific retail locations were confirmed.
These references come from public store locators, retailer listings and brand materials. Last checked Oct 28, 2026. They are research links, not proof of current stock or a buying recommendation. Verify availability, price and location directly with the source.
Sources used in this deep dive
- https://justcoffee.coop/pages/wholesale
- https://justcoffee.coop/
- https://www.outpost.coop/community/vendor/grocery-bulk-foods/justcoffee
- https://justcoffee.coop/collections/coffee
- https://shop.justcoffee.coop/products/ethiopiansidama
- https://justcoffee.coop/products/revolution-roast
- https://justcoffee.coop/collections/medium-roasts
- https://www.facebook.com/JUSTCOFFEECOOP/
- https://justcoffee.coop
- https://justcoffee.coop/pages/about-us
- https://www.bcorporation.net/en-us/find-a-b-corp/company/just-coffee-cooperative/
- https://justcoffee.coop/blogs/news/celebrating-our-15th-anniversary
- https://justcoffee.coop/pages/sustainability
- https://www.bcorporation.net/en-us/find-a-b-corp/company/just-coffee-cooperative
- https://coopcoffees.coop/just-coffee-co-op-madison-wisconsin-usa/
Research disclosure — this profile was compiled from public online sources on 2026-10-06. This company overview is not a tasting review. Original tasting reviews are labeled separately when they exist. Ownership, roasting and sourcing details are attributed to documented sources. While the brand provides extensive information on their cooperative sourcing model and the regions they work in, they do not publish a list of specific individual farm names for their current coffee offerings.