US Brand Directory
Seattle, Washington · Specialty Coffee Brand Deep Dive
Victrola Coffee Roasters
Owned by Vibe Coffee GroupRoasts its own coffeeSourcing: Farm level
Visit Victrola Coffee Roasters's site Victrola Coffee Roasters is a veteran Seattle specialty coffee company that has been roasting and serving premium beans since 2000. They operate multiple showcase cafes in Seattle and maintain a strong focus on the art and science of coffee, from sourcing to brewing. The company is recognized for its dedication to ethical farming and providing educational resources to both wholesale partners and retail customers.
Ownership
Victrola Coffee Roasters is owned by Vibe Coffee Group. The brand has maintained its identity as a Seattle-based specialty roaster since its acquisition.
Founded
2000
Roasting
Roasts its own coffee.
What it's known for
Victrola is known for its long-standing presence in the Seattle coffee scene, its focus on thought-provoking single-origin roasts, and its commitment to making coffee education accessible through public cuppings and cafe experiences.
Sourcing countries
Rwanda · Costa Rica
Farm-level sourcing
The brand emphasizes direct relationships with producers and cooperatives, often highlighting specific washing stations or cooperatives such as the Abakundakawa Co-op in Rwanda. They source both single-origin lots and curated blends, focusing on ethical trade practices. While they provide detailed stories about their producers, they do not consistently publish a full list of every farm for every offering.
Notable coffees
- — Rwanda Gakenke Abakundakawa Co-op
- — David Solano (Costa Rica)
Sources used in this deep dive
Research disclosure — this profile was compiled from public online sources on 2026-09-29. It is not a review: we have not tasted this brand's coffee. Ownership, roasting and sourcing claims belong to the brand and its published materials. While the brand's website confirms their roasting operations and sourcing philosophy, I could not verify the current full list of all active sourcing countries beyond those explicitly mentioned in their recent blog and product archives.