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Laconia, New Hampshire · Specialty Coffee Brand Deep Dive

Wayfarer Coffee Roasters

Editorial sacred-geometry artwork for Wayfarer Coffee Roasters; not a documentary photograph
IndependentRoasts its own coffeeSourcing: Origin / region level
TagsWayfarer Coffee RoastersNew Hampshire coffee roastersPapua New GuineaGuatemalaEthiopiaBrazilBurundiIndependentOrigin / region levelRoasts in-house
Visit Wayfarer Coffee Roasters's site

Wayfarer Coffee Roasters is a specialty coffee company based in Laconia, New Hampshire, dedicated to fostering community through its multiple cafe locations in the Lakes Region. Founded in 2015, the brand operates as a small-batch, in-house roaster that emphasizes quality and transparency in its supply chain. Beyond their core coffee offerings, their cafes function as vibrant community hubs that feature a curated marketplace of local makers and artists alongside a menu of house-made food items, such as their signature liege waffles. The company maintains a strong reputation for its commitment to ethically sourced, single-origin beans and blends, while actively supporting the regional economy through partnerships with local artisans and producers.

Ownership
Wayfarer Coffee Roasters is an independent, family-owned business co-founded by Karen Bassett, Reuben Bassett, and Ben Bullerwell.
Founded
2014
Roasting
Reported to roast in-house.
What it's known for
Wayfarer is known for its community-centric cafe spaces in New Hampshire's Lakes Region and its commitment to small-batch, in-house roasting.
Sourcing countries
Papua New Guinea · Guatemala · Ethiopia · Brazil · Burundi
Farm-level sourcing
The brand sources specialty coffee from various global regions, often highlighting specific washing stations or outgrower groups. They offer both single-origin selections and house blends. While they emphasize ethical sourcing and partnerships with distributors, they do not consistently publish the specific farm names for every offering.
Notable coffees
  • — Ulya Waghi Valley (Papua New Guinea)
  • — Ella (Guatemala)
  • — La Bendicion (Guatemala)
  • — Kosha Geshe Outgrowers (Ethiopia)
  • — Marcelo Assis (Brazil)
  • — Lakeport Blend (Ethiopia & Burundi)
Documented coffee offerings

Coffees researched from Wayfarer Coffee Roasters

These are examples recorded during editorial research. They are not a live product feed. The coffee, lot, price, and availability may have changed. We have not necessarily brewed these coffees ourselves.

External customer, cafe, marketplace, and class ratings are not comparable measures of the quality of an individual coffee. We do not convert them into original tasting scores or brand-wide star ratings. Our independent reviews are published separately after a coffee has actually been brewed and evaluated.

Verify original product sources

Retailer information: Wayfarer Coffee Roasters

Documented physical retailers
Wayfarer Coffee Roasters Downtown Cafe
Historical source note (not live inventory): Sells retail bags of coffee and brewed coffee at their physical location in Laconia, NH.
Physical
Wayfarer Coffee Roasters Lakeport Cafe
Historical source note (not live inventory): Sells retail bags of coffee and brewed coffee at their physical location in Laconia, NH.
Physical
Wayfarer Coffee Roasters Weirs Beach Cafe
Historical source note (not live inventory): Sells brewed coffee and cold brew at their physical location in Weirs Beach, NH.
Physical
Documented online sources
Wayfarer Coffee Roasters's online shop
Historical source note (not live inventory): Offers retail bags of coffee and subscription services for shipping.
Website

I was able to verify the brand's own physical cafe locations and their primary online store, but I could not find evidence of the brand being sold in third-party grocery chains or external online marketplaces.

These references come from public store locators, retailer listings and brand materials. Last checked Oct 21, 2026. They are research links, not proof of current stock or a buying recommendation. Verify availability, price and location directly with the source.
In the news

Recent news and media coverage about Wayfarer Coffee Roasters, as documented by outside outlets. We link to the original reporting and do not rewrite or endorse it.

2026-08-26 · Granite Post
This New Hampshire town was named America’s best lake town

In a feature highlighting Laconia, New Hampshire, as a top lake town, the co-owner of Wayfarer Coffee Roasters was interviewed regarding the town's year-round appeal. The coverage underscores the brand's role as a prominent local business contributing to the area's community identity.

2026-05-11 · The Concord Insider
Coffee and community: Northeast Coffee Festival happening this weekend

Wayfarer Coffee Roasters co-hosted the fifth annual Northeast Coffee Festival in Concord, New Hampshire. The event, founded by Wayfarer owner Karen Bassett, brought together coffee producers, roasters, and importers for a weekend of workshops and community engagement.

2026-04-03 · The Laconia Daily Sun
Wayfarer to open 3rd location at Weirs Beach

Wayfarer Coffee Roasters announced the opening of a third, seasonal location on the pier at Weirs Beach in Laconia, New Hampshire. The expansion marks the company's continued growth in the region, adding to its existing downtown and Lakeport cafes.

Sources used in this deep dive
Research disclosure — this profile was compiled from public online sources on 2026-10-01. This company overview is not a tasting review. Original tasting reviews are labeled separately when they exist. Ownership, roasting and sourcing details are attributed to documented sources. While the brand emphasizes community engagement and local partnerships, no specific, verifiable philanthropic programs or charitable donation percentages were found in public documentation.

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