Editorial illustration🇵🇪Peru
Peru · Cajamarca
Peru Rejo Bourbon 7oz
Alarcón Coronel family
Intelligentsia Coffee
El Rejo parcel (La Palestina)
Bourbon· Washed
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El Rejo parcel (La Palestina)
This is a research profile, not an independently conducted farm visit. Producer and coffee relationships are shown only when the records agree. Check the research sources below for supporting evidence.
The story
La Palestina was established nearly 50 years ago and is now worked by the third generation of the Alarcón Coronel family. Its parcels are managed by different family members, while José and Anibal oversee centralized fermentation and drying. Intelligentsia released El Rejo as a Bourbon-specific parcel selection.
Challenges
The farm has historically faced challenges related to supply chain transparency and the need for improved market participation to ensure sustainable profitability. Producers in the region must also manage the susceptibility of traditional varieties like Bourbon to major coffee plant diseases.
Innovations
The farm utilizes phased renovation and replanting strategies following recommended agricultural practices to maximize productivity. They have also introduced diverse varieties and conducted early experiments with honey processing methods.
Published coffees linked to this farm
For blends, a farm may be named for one documented component without growing the entire coffee. These catalog relationships do not independently verify every lot, harvest or producer. See individual coffee profiles for traceability evidence.
Editorial illustrationResearch sources & verification
These source links were recorded for this farm profile. They document its research trail; a linked source is not, by itself, confirmation of every farm, producer, coffee lot or photo identity.
Research last reviewed: 2026-10-06