Editorial illustrationFinca Villa Pastora
This is a research profile, not an independently conducted farm visit. Producer and coffee relationships are shown only when the records agree. Check the research sources below for supporting evidence.
The story
The farm was established in the 1980s by Pastora Anacona, Gerson Mora's paternal grandmother, who planted the family's first coffee trees. The Mora family has continued that legacy across three generations.
Challenges
Maintaining an 8-hectare specialty farm without chemical inputs requires careful plant health, labor, and lot separation.
Innovations
Gerson uses careful fermentation and shares processing knowledge with neighboring producers. The current Verve Bourbon Ají is a controlled washed lot. Other sources document experimental methods on separate Villa Pastora lots, and those methods should not be assigned to the Verve release.
Published coffees linked to this farm
For blends, a farm may be named for one documented component without growing the entire coffee. These catalog relationships do not independently verify every lot, harvest or producer. See individual coffee profiles for traceability evidence.
Editorial illustrationResearch sources & verification
These source links were recorded for this farm profile. They document its research trail; a linked source is not, by itself, confirmation of every farm, producer, coffee lot or photo identity.
Research last reviewed: 2026-10-02